Dear friends,
Seven years ago, the Fair Food Program took root on a single tomato farm in Florida. Within a month, it covered 90% of the Florida tomato industry. Within five years, the Program reached tomato farms all the way up to New Jersey, and advanced into the strawberry and pepper fields of Florida.
As more and more fields were covered by the FFP’s unprecedented human rights protections, a new day dawned for the tens of thousands of women and men laboring on those farms, a day unmarred by sexual violence, poverty, and modern-day slavery, and instead defined by dignity, justice, and respect.
Today, we are thrilled to announce that, once again, we are crossing a major milestone: The Fair Food Program has the opportunity to break ground in Texas.
Worker-to-worker education by the CIW’s tireless education team; in-depth audits and 24/7 complaint resolution system monitored by the Fair Food Standards Council; the far-reaching impact of the Program in uprooting farm labor abuse and longstanding cycles of poverty… all of these long-awaited changes already won on farms from Florida to New Jersey could, starting this year, touch the lives of farmworkers in Texas.
But we can’t do it alone. At every step of the way, since the inception of the CIW’s Campaign for Fair Food 17 years ago, people like you have stood alongside farmworkers to make this new day possible.
This next chapter is no different. So today, we are launching the 12-day “Expand Fair Food” Sustainer Drive, the most ambitious grassroots fundraising drive in the Fair Food Nation’s 25-year history. Over the next 12 days, we need to bring on board 500 new Fair Food Sustainers, whose monthly donations will create a lasting, much-needed foundation of support for the Fair Food Program as it expands into new states and crops.
Every sustaining donation matters, be it $10 a month or $100 a month. Whether it’s renting a bus to transport farmworker families up to the next Wendy’s action, investing in new popular education drawings for CIW’s early morning trips to the fields, or finding a new four-wheel-drive vehicle for the Fair Food Standards Council’s team of human rights monitors – we simply can’t grow Fair Food without your support.
Help us fuel the CIW’s groundbreaking human rights movement by becoming a Fair Food Sustainer (and ask your friends and family to do the same) so that a new day can dawn across Texas – and someday, across all of America’s fields.
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