Media Round-up… Now Is the Time Tour all over the news! Publix, Wendy’s stand against historic changes in the fields draws attention from state, national, campus and faith press! Workers and allies gather in the pre-dawn cool for a reflection ahead of last Saturday’s big march through Publix’s hometown of Lakeland, Florida. On Monday, we told our own storyof the exciting 10-day, 10-city Now Is the Time Tour, reporting on the huge final march through Lakeland and looking back at the tour as a whole and the roots of Publix’s unconscionable stance against progress in Florida’s fields. Today we wanted to bring you links and excerpts from all the media reports on the tour that have come out since our last media round-up, including stories in state and national press as well as some campus and faith papers covering the Student/Farmworker Alliance’s burgeoning new “Boot the Braids” campaign. We begin in Jacksonville, where over 150 high school students, and still more Jacksonville area Fair Food activists, joined the tour crew on a raucous Wendy’s/Publix picket.  The event was previewed — promising over 200 participants — in an article from the local radio station, WJCT, titled “Jacksonville Students Join Immokalee Farmworkers In Protest.”    And the protest itself certainly didn’t disappoint.  The colorful action was covered by Jacksonville’s Channel 4′s in the excellent video below, “Protesters march for Fair Food Program” (3/14/2014): Check out the CIW website for more exciting press from the Now is the Time Tour!

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